The Local Intelligence Consumer Data Market Dialog Platform
Geomarketeer is a granular market segmentation analysis tool. It supports companies in India with geo-location-based intelligence, using micro-market-focused data and tools to sustainably grow their business.
By delivering this information on the Software as a Service (Saas) platform, Geomarketeer allows organizations of any size to quickly get started with market research and data-backed insights.
1. Superimpose on mapped own sales by locations/customer spread, depicted potential customer density– in total or in different target groups by consumer behaviour.
2. Define and analyse shopper profile of individual store catchment areas, not limited to administrative territory segregation (PIN codes, localities, etc.).
3. Describe customer density according to differentiated consumer profile criteria and locate target groups; identify high-potential local markets to target.
4. Show market potential by actual sales potential, not limited to comparing only own sales by locations with or without competitor sales.
5. Run correlation analyses to determine which market characteristics relate to customer density, i.e., what are best customers/markets genetics, hence identify across the total country high priority local markets to target.
6. Customer-Product Affinities: Understand WHERE, to a residential building, precision is the right target for a specific product.
7. Product Demand: Know your product’s demand to keep the right stock.
8. Interface To Media: Addresses/Book digitally.
By subscribing to the platform, marketers can sit in the office and understand every nook
and corner of the country:
Visualize, analyse, and understand relationships on micro-segmented geographies by market
profile of your customers in them
Private Room: Users create their own
private access login. No third party is
involved in analytics or having access
to the user‘s data space
Uploading Data: Analytics networking company's own and external market
Experience patterns and trends in Indian consumers and their geographical relation
Data queries in real time
Generate location reports
Easy-to-use online system
Subscription to geographies you need
Make Your Own Consumer Potential Maps, Combining Your Preferred Customer Income – Lifestyle – Expenditure Criteria.
Micro-Market Precise Understanding Of Population Demographic Profile, Age & Gender
Location analysis identifying market
potentials set against competitor
Analysing the expected turnover of new outlets to come across Indian cities, using micro-market consumer segmentation
data for localized marketing and sales
Market Potential on City Locality level
Delivery Optimization / Franchise
Model Implementation / Cloud
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